NORTON, Massachusetts (November 6, 2026) – Mass Golf and Trackman today announced a multi-year partnership which will bring Trackman’s tour-proven launch monitor and simulator technology to The Links at Mass Golf, while also enhancing Mass Golf’s statewide, indoor golf initiatives.
The Links at Mass Golf, located in Norton, Massachusetts, is an 18-hole, par-3 golf course and indoor simulator location, open to the public. Beginning in December, the facility, which is owned and operated by Mass Golf and serves as the home of First Tee – Massachusetts, will unveil two all-new Trackman iO simulators.
“Trackman has become synonymous with innovation and technology in golf, with its products being embraced at every level of the game, from recreational golfers to the world’s best players. We are excited to align with such a respected and trusted name in the industry,” said Jesse Menachem, Executive Director/CEO of Mass Golf. “What makes this partnership particularly exciting is the opportunity to bring those same innovative experiences and resources closer to our individual members across Massachusetts, particularly as indoor and simulator golf continue to grow in popularity.”
Online: Trackman | The Links at Mass Golf
The newly formed partnership will also allow Mass Golf to further enhance its indoor and “off-season” offerings. The creation of an all-new indoor golf tournament series across Massachusetts will launch in the winter of 2026/2027, while additional player development and social/instructional events are being planned for spring 2027 and beyond.
“Mass Golf has built a strong community around the game in Massachusetts, and we’re proud to partner with them,” said AJ Broderick, Vice President of US Sales at Trackman. “Trackman’s technology supports golfers wherever they play, indoors, outdoors, and on the course, and we look forward to helping Mass Golf bring those experiences to golfers of all ages and abilities, year-round.”
Mass Golf is a 501(c)3 non-profit organization that is dedicated to advancing golf in Massachusetts by building an engaged and inclusive community.
With a community made up of over 150,000 golf enthusiasts and over 360 member clubs, Mass Golf is one of the largest state golf associations in the country. Members enjoy the benefits of handicapping, engaging golf content, course rating and scoring services along with the opportunity to compete in an array of events for golfers of all ages and abilities.
At the forefront of junior development, Mass Golf is proud to offer programming to youth in the state through First Tee Massachusetts and subsidized rounds of golf by way of Youth on Course.
Furthering its commitment to the next generation of golfers, Mass Golf also serves as the managing organization for Team Massachusetts. This team is part of the U.S. National Development Program, an initiative of the USGA focused on identifying, supporting, and developing the country’s most promising young golfers.
Trackman is the world’s leading developer of radar and optical tracking technology for use in golf performance analysis. Once exclusive to elite players and coaches, Trackman products are now enjoyed by millions of golfers of all skill levels, with more than three billion shots tracked over the past year alone.
The iconic Trackman 4 launch monitor is trusted by 1,500+ tour players, 15,000+ teaching professionals, equipment manufacturers, and clubfitters to provide ultra-precise data on all aspects of club motion and ball flight. With over 80,000 Trackman-powered bays worldwide, our Trackman Range and golf simulator solutions feature the best game improvement, virtual golf and entertainment software in the industry. Trackman business tools empower entrepreneurs to operate their facilities more efficiently and profitably.
Trackman is the official provider of club and ball tracking and tracing data to the PGA Tour, DP World tour and LPGA Tour for broadcast on TV and digital platforms. Established in Denmark in 2003 and founder-led ever since, we continue to push boundaries through relentless innovation, powered by a global team of 1200+ specialists that includes the largest R&D team in golf. Because the journey to better never ends, and it’s never made alone.
TRACKMAN. FOR A BETTER GAME.
