Members Now! | Golf Club Member Retention Program

Members Now! conversion FAQ

Below you will find a list of helpful FAQs for the Members Now! program. Please do not hesitate to contact Jenna Walkiewicz (jwalkiewicz@massgolf.org) or any member of our staff for assistance.

  • What is the Members Now! program?
  • What are the benefits of the Members Now! program?
  • How does my club get set up as a Members Now! club?
  • My club is currently a part of the program, what do I need to know?
  • How do my golfers sign up through Members Now!?
  • What if my current golfers already have a GHIN handicap?
  • How do I know when someone new signs up through my club?
  • How can the Members Now! program help ensure better retention rates for my club?
  • What are the incentives for 100% of my GHIN roster signing up through Members Now!?
  • What is Early Adopter Status and how can my club achieve it?
  • What if my club wants to manage who can sign up for a Mass Golf/GHIN Membership?
  • What if I do not want all of my golfers to sign up online?
  • Why is there one standard retail price for a GHIN handicap?
  • How does my club receive a credit, rather than a bill?
  • When will my club receive Members Now! credits?
  • If my club is eligible for the 2022 rebate incentive, when will we receive the check?
  • Will Members Now! be a requirement?
  • What do other clubs have to say about Members Now!?

 

What is the Members Now! program all about?

Since 2015, Mass Golf has offered golfers an easy and online way to connect with public, municipal and semi-private facilities. Members Now! was developed in response to the growing number of individuals who are looking to obtain a Mass Golf/USGA GHIN handicap and membership but just do not know how to do it. By being a Members Now! club, golfers from all over the state can join your GHIN roster and support your facility.

What are the benefits to the Members Now! program?

The Members Now! program makes our Member Clubs’ jobs easier by:

  • Having Mass Golf staff manage your GHIN roster – including activation, inactivation, communication for renewals to ensure higher retention, and the absorption of credit card processing fees.
  • Simplifying billing that leads to your club receiving a check rather than a bill.
  • Easy signup and renewal process for your members that is all done online, including auto and renew.
  • Mass Golf support to field any GHIN questions your golfers may have.

How does my club get set up as a Members Now! club?

Once you confirm that your club will be a part of the Members Now! program, Jenna Walkiewicz from our staff will quickly set you up in our database as such and you will instantly be able to have members sign up online.

My club is currently a part of the Members Now! program, what do I need to know?

That is great! We are so glad that you are already a part of this growing program. There are a few changes that your club should plan for before January 2022.

  • A standard retail price paid online by your golfers – $55
  • GHIN fee paid by your club per golfer – $35
  • Profit paid to the club by Mass Golf for each MN! golfer – $20
  • One inactivation date – February 28, 2022 (thereafter it will be November 30th)

 

How do my golfers sign up through Members Now!?

It’s as easy as 1-2-3.

1. They will go to MassGolf.org’s join/renew page OR your club’s direct link provided by Mass Golf. They will begin the process by selecting either New Membership (i.e., have never had a GHIN # before) or Renew Membership (i.e., have an active or inactive GHIN #).

2. Set up an account (and make sure they are not in the system already).

3. Follow the simple steps to select your club to join, complete their transaction.

What if my current golfers already have a GHIN handicap?

No problem! The Members Now! program not only allows players to sign up for a brand-new GHIN, it also allows them to renew their current GHIN handicap. They will simply log into MassGolf.org (our system will already have their credentials) and renew their handicap for the upcoming season. Players can renew for the 2022 season on January 3, 2022.

How do I know when someone new signs up through my club?

Every time a golfer purchases a Mass Golf/GHIN Membership through your club, your designated contact will receive a confirmation email. If you need to change your club’s contact email, please contact Jenna Walkiewicz at jwalkiewicz@massgolf.org.

How can the Members Now! program help ensure better retention rates for my club?

Between your inactive roster and “at risk” golfers who have not established a handicap or posted a score this season, retention isn’t easy to achieve. Members Now! will allow auto renew options to simplify the golfers renewing process. Our new technology will also allow for automated reminders to each member when their membership is going to expire. The marketing and reach that we have access to will be of the utmost benefit to your club’s growth and retention.

What are the incentives for signing up 100% of my GHIN roster through Members Now!

If you are a Members Now! Club your incentives are:

  • Growth Goal Rebate
  • Growth Goal Revenue
  • Early Adopter Status

 

If you are brand new to Members Now! your incentives are:

  • Conversion Goal Rebate
  • Early Adopter Status

 

What is Early Adopter Status and how can my club achieve it?

Early Adopter Status is achieved when a club reaches their 2022 Rebate Goal and has 100% of their roster on Members Now!. Through Early Adopter Status, a club received additional value adds to ensure growth and retention. Those value adds include:

1.We will promote your club promotion or deal of choice monthly on a featured page of our website, MassGolf.org. This featured webpage will be promoted within the Mass Golf Weekender email blast which reaches 85,000+ golfers and has 5,500 link clicks.

2. We will help your club achieve its growth target by leveraging your tee time email list with plug and play content provided by Mass Golf. You must provide Mass Golf with your email analytics.

3. Our auto renew capability and promotions will increase retention and include periodic discounts funded by Mass Golf to bring in new golfers.

What if my club wants to manage who can sign up for a GHIN?

While being a public facing Members Now! club through MassGolf.org will help increase your revenue, we also offer individual/private signup links. Our staff would provide you with your club’s direct Members Now! link that you can send directly to your members to allow them to sign up or renew their GHIN handicap through your club. Upon request, we can also setup your club so as not to be publicly listed on the Members Now! dropdown menu as an option to purchase a Mass Golf/GHIN membership through.

What if I do not want all of my golfers to sign up online?

For the program to be most effective and fulfill the benefits described above, we strongly encourage 100% of your golfers to signup/renew online through Mass Golf. However, we can make accommodations for clubs that require “members” or “inner clubs” or “season passes”. The club would in turn have to provide certain data points to Mass Golf for those golfers.

Why is there one standard retail price for a GHIN Handicap?

All Members Now! GHIN handicaps will be $55 per member. This standardized price will prevent players from price shopping when purchasing a handicap from our Member Clubs. We believe the value of a Mass Golf/GHIN membership is no different from club to club.

How does my club receive a check, rather than a bill?

Each time a member purchases a GHIN handicap and is added to your club’s roster through the Members Now! program, you receive a $20 credit.

When will my club receive Members Now! credits?

There are three separate GHIN billing dates each year: May 1st, August 1st, and October 1st.

If your May 1st bill has a credit balance, you will receive a check by June 1st.
If your August 1st bill has a credit balance, you will receive a check by September 1st.
If your October bill has a credit balance, you will receive a check by November 1st.

If receiving a check on in May for your entire GHIN roster ($20 per golfer) is something that could benefit your club, then committing to 100% of your roster being on Members Now! is the best option for you!

If my club is eligible for the 2022 rebate incentive, when will we receive the check?

Your club will receive any incentive rebate checks earned at the end of the season in November.

Will Members Now! be a requirement?

While we understand change can take time, all golfers won’t be required to sign up through Members Now! until the 2023 season, however the incentives (rebates, additional revenue, and Early Adopter benefits) available only in 2022 will not be available to your club.

Once the 2023 season is here, all golfers, including those that have inner-club memberships at your club, must sign up online through Members Now!.

What do other clubs have to say about Members Now!?

“I’ve worked in the golf business for 35 years across the country and Members Now! has got to be the best program for my courses. It eliminates the time and hassle of managing our GHIN rosters, allows us to get a check from Mass Golf every May, and reach golfers within our area that we normally wouldn’t be able to have a connection with.”
Jay Miller, Director of Operations
Sterling Golf Management Inc. Golf Clubs